🍏 Apple Is Actually Buying More Twitter Ads Despite Elon

Plus: Bret Taylor steps down as co-CEO of Salesforce, Effective Altruism Is Pushing a Dangerous Brand of 'AI Safety', and more…

Today’s pick

Apple Is Actually Buying More Twitter Ads Despite Elon, Data Shows. On Monday, Elon Musk picked a public fight with Apple, accusing the company of freezing its advertising on Twitter and wondering aloud if the alleged pause was because “they hate free speech in America.” In fact, Apple spent $84,615… (Thomas Germain / Gizmodo)

Thomas Germain 🐀 @thomasgermain

Scoop: Musk says Apple "mostly stopped" advertising on Twitter. On the same day, Apple spent over $84,000 on Twitter ads. In fact, Apple's Twitter ad spend is up in November. They spent over a million dollars this month alone.

gizmodo.comApple Is Actually Buying More Twitter Ads Despite Elon, Data ShowsMusk tweeted that Apple had all but stopped buying ads on Twitter. The iPhone maker’s ad purchases had actually increased, according to an ad analytics firm.

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Bret Taylor steps down as co-CEO of Salesforce, Marc Benioff stays on as CEO. Salesforce said Wednesday that Bret Taylor, the enterprise software maker's vice-chair and co-CEO, will step down on Jan. 31, 2023, leaving Marc Benioff, its co-founder and other co-CEO, to be the sole person in charge of the company. The event… (Jordan Novet, Ari Levy / CNBC)

Ari Levy @levynews

Taylor made it as Benioff's co- for EXACTLY one year Block lasted 18 months. Tough look for Marc.

cnbc.comBret Taylor steps down as co-CEO of Salesforce, leaving Marc Benioff alone at the helmA year after being promoted to the co-CEO role alongside Marc Benioff, Bret Taylor is leaving Salesforce.

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Effective Altruism Is Pushing a Dangerous Brand of 'AI Safety'. Throughout my two decades in Silicon Valley, I have seen effective altruism (EA)—a movement consisting of an overwhelmingly white male group based largely out of Oxford University and Silicon Valley—gain alarming levels of influence. (Timnit Gebru / WIRED)

Timnit Gebru is on Mastodon @timnitGebru

I have finally written about this.

wired.comEffective Altruism Is Pushing a Dangerous Brand of ‘AI Safety’This philosophy—supported by tech figures like Sam Bankman-Fried—fuels the AI research agenda, creating a harmful system in the name of saving humanity

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Musk's Neuralink Hopes to Implant Computer in Human Brain in Six Months. The startup's brain-computer interface isn't ready, but the company's already working on curing paralysis Elon Musk's Neuralink Corp. aims to start putting its coin-sized computing brain implant into human patients within six months, the company… (Ashlee Vance / Bloomberg)

Bloomberg @business

BREAKING: Elon Musk's Neuralink aims to start putting its coin-sized brain implant into human patients within six months trib.al/qro24hA

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Twitter is now pushing recommended tweets to everyone. Twitter is now pushing more tweets from accounts users don't already follow into their timelines. The company revealed that it's now surfacing recommendations to all its users, even people who had successfully avoided them in the past. “We… (Karissa Bell / Engadget)

Karissa Bell @karissabe

Everyone will see recommended tweets now, and some users are already reporting big changes to their timelines

engadget.comTwitter is now pushing recommended tweets to everyone | EngadgetTwitter is now pushing more tweets from accounts users don’t already follow into their timelines..

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